advertisememt

Steve Wozniak On Advertising

Steve Wozniak On Advertising
Watch Video Watch on YouTube
VOICE OVER: Rebecca Brayton
In 1949, George Orwell published his novel, "Nineteen Eighty-Four". This book depicted a futuristic society in which a helpless public is controlled by a authoritative government referred to as 'Big Brother'. Three decades later, Apple Computers Inc., would reveal its newest invention, the Macintosh computer. In an advertising campaign that sought to replicate many of the novel's themes, Apple released the provocative and hugely successful '1984' commercial. In this video, http://www.WatchMojo.com gets an insiders perspective from Steve Wozniak – Founder of Apple Computers Inc. - on the commercial, its origins, and its audience. For more information, click Here
Steve Wozniak Steve Jobs science fiction 1984 advertising campaign computers Macintosh founder Mac public innovations technology creative artist Apple eConcordia Summit George Orwell
Comments
Watch Video Watch on YouTube