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The Evolution of Lil Miquela and AI Influencers EXPLAINED

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VOICE OVER: Patrick Mealey Scroll through social media long enough, and you might be looking at someone who was never a person to begin with. Join us as we break down the rise of synthetic personalities, virtual models, and digital celebrities — and explore how one CGI influencer helped prove that artificial identity could generate real attention, real controversy, and real brand value. We explore how Lil Miquela appeared on Instagram in 2016 as a fictional virtual model tied to LA-based startup Brud, landed campaigns alongside Bella Hadid for Calvin Klein, and became the bridge between handcrafted virtual celebrity and today's AI-generated influencer economy. Do you think AI influencers are the future, or something more sinister? Let us know in the comments! read more...

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