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Found 3 search results for Askhan Karbasfrooshan
  • HipMojo 29A: Marketing Fails - Olestra, Rheingold
    In show 29 of HipMojo, Ash talks to marketing professor Harold J. Simpkins of Concordia University's John Molson School of Business to get an answer to the question: is all press good press?
    wmlive, hipmojo, business, tech, Askhan Karbasfrooshan, advertising, marketing, ads, commercials, failures, fail, sales, public relations, PR, social media, New Coke, Harold J. Simpkins, Concordia University, John Molson School of Business, JMSB
  • HipMojo 29B: Marketing Fails - Krispy Kreme, Saturn, Netflix
    In show 29 of HipMojo, Ash talks to marketing professor Harold J. Simpkins of Concordia University's John Molson School of Business about brands that don't live up to their hype, CEOs as spokespeople, and Netflix's 2011 strategy.
    wmlive, hipmojo, business, tech, Askhan Karbasfrooshan, advertising, marketing, ads, commercials, failures, fail, sales, public relations, PR, brands, New Coke, Harold J. Simpkins, Concordia University, John Molson School of Business, JMSB
  • HipMojo 29C: Marketing Fails - New Coke
    In show 29 of HipMojo, Ash talks to marketing professor Harold J. Simpkins of Concordia University's John Molson School of Business about the failure (and success) of New Coke.
    wmlive, hipmojo, business, tech, Askhan Karbasfrooshan, advertising, marketing, ads, commercials, failures, fail, sales, public relations, PR, brands, New Coke, Harold J. Simpkins, Concordia University, John Molson School of Business, JMSB
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