Test Drive: Nissan Leaf
Using social media to bolster traditional marketing, Nissan created a memorable test-drive experience at Gordon-Biersch Brewing Company Restaurant during CES 2011. Nearly 50 media professionals covering CES 2011 stopped by to sit behind the wheel and push the LEAF’s start button. Many other curious spectators also came over and checked out the Nissan LEAF. In this WatchMojo.com Presents video, Consumer Electronics Show participants and consumers alike test drive the first all electric mass produced car in the world, the Nissan LEAF in Las Vegas, Nevada.
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