The adage is “it’s easier to retain a client than it is to gain a new one”, but the truth is, it’s actually hard to lose a client because consumers aren’t only right, they are lazy. So when a client decides to take his business elsewhere - and follows suit - then the merchant has really gone to great lengths to piss them off.
It’s nice to see billion dollar organizations offer gestures of customer service, especially when they do not have to. continue reading...
