Yes, progressive play is a double entente: it not only refers to playing video online, but also for pulling off something that I consider to be fairly cutting edge:
From Paid Content:
Seeking more online viewers for games and ads, CBSSports.com and the NCAA are announcing a “developer platform” for March Madness on Demand. It’s not the kind of developer concept where people are encouraged to build apps; this one is all about encouraging links and providing javascripts to a pop-out MMOD video player that will be accessible from any site willing to follow the guidelines about trademarks and logos.
Here’s the link.
Of course, it should be noted, that WatchMojo.com has partnered with the NCAA, too, to give fans classic college hoops programming, check out the following 35 profiles:
- 20 athlete profiles: including NBA standouts such as Magic Johnson, Michael Jordan, Wilt Chamberlain, and many others who excelled at the NCAA level, such as Christian Laettner and David Thompson.
- The 10 greatest college programs: UNC, Duke, Kansas, UCLA and many more.
- The 5 greatest coaches.
Check out the clips here. Here’s some MJ action for you:
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