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category: business
17 Sep 2007
related tags: Uncategorized |

The lawyers asked me to throw this in: I make absolutely no representation to actually keep this up for all 40 companies, cause that is a lot of companies to sit through and try to do the following for…

But as I sit here in the press area, the goal is to judge - in real time (or as darn close as possible) - all 40 companies presenting here based on the following checklist and criteria:

1 - The Elevator Pitch: Description of Company, Feature, Product or Service
2 - Reminds Me Of…
3 - Originality
3 - Validation: Biz Dev Deals, Potential Clients and Partners
4 - Income vs. Capital Gain: Will this company generate ad revenue beyond Google Ad Sense, or is it a burn through money and then flip it?
5 - Can it Raise VC or is their market closed (have VCs moved on?)
6 - Exit Options: who can buy them… and is an IPO likely in X years?
7 - Bottom Line…

See our live blogging:

- Session 1: First 5 companies

Also, just because you were not in the Top 40 does not mean you’re onto something great, so click for the Demo Pit companies here.

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