Some companies never cease to amaze me. I’ve had my share of bad customer service experiences with Dell (Apple, Seagate, HP too). You can keep track in the Customer Disservice Category…
So, a day after I see a Dell blog make the Top 50 Business Blogs, I read that Dell asked the Consumerist to take down 22 Confessions of a former Dell Sales Manager.
Now here’s the thing, we have plenty of Dell machines at the office, a bunch of Macs too (damn video editors), the last PC I got was a Compaq as a result of me being tired of Dell. I need to buy a new machine for a new employee today, I was actually considering going Dell, and I still might, but now I’m reconsidering because Dell actually emailed the Consumerist to take the post down.
The Consumerist. That’s Gawker Media. Gawker Media is Nick Denton’s company. Do they know Nick?
This is the same bloke who posted about Steve Case’s Facebook Friend Request…
What were they possibly thinking?
Not only it’s so wrong for Dell to do that, but what’s worst is that upon reading the Confessions, I was more willing to buy Dell. Don’t ask why.
That is utterly asinine.
Here’s Dell’s takedown request. Here’s the 22 Confessions. Here’s Dell blog where they talk direct to the client (note to Michael and company at Dell: that’s the forum you should have used to address the 22 Confessions).
Here’s our history (well, partial anyway) of taking on Corporations and Winning.
Update: To Dell’s credit, see both their lead blogger’s response in the comments below, and their “official blog post” here.
What are the chances that the Fake Steve Jobs is in fact the real one. I’m not serious, I don’t think so anyway… but:
- The idea that someone suggested to Jobs that he should blog is very plausible. All CEOs these days either have blogs or are encouraged to have one.
- Jobs probably thought it would be unlike Apple and Jobs to do so, because:
a) so much of what makes Apple Apple is the aura and enigma of what Apple will do next.
b) it’s also better to have your customers rave and rant about you than you doing it but yourself.
- But like all forms of self-expression, Jobs was intrigued with the idea of blogging… and he toyed with the notion.
- Ultimately, he felt he just could not do it but wanted to, so he thought it would be better to do it anonymously…
- But doing so anonymously is somewhat counter-effective.
- So he turned the tables and said: “I’ll blog, but pretend it’s not me.”
Odds of this? More importantly, what would he (fake or real) have to say about this:
- Forbes/Blackberry hack job on iPhone/Apple.
- Should Apple / MSFT buy Record Labels?
- Apple CSR: Oh Man…
An interesting article in the Washington Post this morning on the demise of the 30 second ad. Frankly, I’m not one to think that TV, print and radio is about to flatline in favor of the Web, though I think that all three media need to get with the program and realize that the Web will be the platform that will intermediate most of the transactions and communications regardless of the media.
I was about to write a post saying that ad agencies won’t disappear, much the same way that media companies did not disappear, they simply began to adjust and acquire to position themselves for a digital 21st century. To make my point, I started to think of numbers than can reinforce this.
But then as the article was throwing around a lot of widely-known stats, I fired up Excel and a few things stood out.
According to a very basic financial model using the growth rates, the advertising on the Web will surpass TV.
Mind you, earlier this year I posted 2020: Online US Ad market to be a $100B market. That was a basic model whereby all US advertising grew at 2.5% per annum with online ads growing a constant 25% until 2013, when online advertising grabs 25% of all advertising. The reason I stopped the growth model at 25% was simply because people spend 25% of their times online, so until this equilibrium is reached, it could be argued that online will continue to win points at the expense of radio, TV and print.
Today’s WP article highlights the stats for our latest model, and as a Web entrepreneur, I took a cold shower and went for a jog before posting.
A key passage:
The signs of change are seen in dollars. In 2006, network television advertising revenue increased 2 percent while Internet ad spending rose 35 percent, the Interactive Advertising Bureau said.
It is clear that ad money is moving to the Internet from traditional advertising. This year, TNS Media Intelligence predicts that all ad spending will grow 1.7 percent compared with last year. TNS also said Internet ad spending would rise 16 percent and network TV revenue would rise 1.3 percent.
Brace yourself “old media” but in the US:
In 2006:
- Total ads grew 1.7%
- TV ads grew 2%
- Web ads grew 35%.
In 2007:
- TV ads will grow by 1.3%
- Web ads will grow by 16%.
The growth rates after 2007 are displayed, and until Web ads get 25% of total advertising, I see growth of web ads being above the total ad market growth.
According to this: Web would surpass TV by 2021. Crazy?