It must be hard and frustrating being in traditional media. Every morning, you wake up, read the news, and the world is changing and things are shifting towards broadband platforms like the Web and Wireless. On the one hand, you want to embrace it, and lead your company into the brave new world.
You’re excited when you wake up, jazzed in the shower, psyched on your way to work; then you get there and face the path to resistance, the head in the sand routine and well, total “not-getting-it-ness.”
Eventually, you quit your job and move online.
Some more ammo to lead you over:
• Total users purchasing mobile video services could rise from 5 million at end-2006 to almost 80 million by end-2012
• Revenues from the sale of mobile video (not including ad revenues) could reach $10.2 billion in 2012
• The number of mobile video devices in the U.S. could increase from 50 million at end-2006 to nearly 200 million by end-2012
See our stats on wireless entertainment and mobile advertising here.
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