BUSINESS BLOGS
BUSINESS BLOGS
category: business
07 Nov 2006

I sold my MSFT shares in the mid $28 range a month or so ago after holding on to them for over two years.  I made a small capital gain return but did also make that one time nice dividend return as well.  In the end, the stock was just too large to move and there were better stocks out there.

The reason why I sold was because I added to my position in summer when the stock hit a low of $22 and change.  When I got a letter asking me if I wanted to participate in a Dutch auction to sell my shares, I knew that investors would balk (many I figured had gotten in at much higher levels), forcing the company to up the price.

I think it worked.  Between the low and current prices, the stock is up almost 30% in just a few months. 

Today I read that Microsoft’s vice president of entertainment and devices division (which oversees Xbox), Peter Moore, forecasts 13-15 million Xbox 360s by end the end of 2007, considering the news todat that just one year after the November 22, 2005 launch of the XBOX 360, MSFT will be unleashing over 1,000 hours of programming and getting TV content to an audience that has in the past few years avoided television for video gaming, this is an interesting development.  We’re talking content from Ultimate Fighting Championship, CBS, Viacom, WB and many others.

Not only is MSFT actually executing on its vision of using the XBOX 360 as the entertainment hub in homes, they are suddenly on the inside lane when it comes to reaching the elusive 18-34 male… and best of all, it just gave a major reason to gamers not to buy the Playstation and opt for the XBOX.

Microsoft, are you getting your Mojo back?  Who knows.

But with the upcoming launch of its music player Zune, there could be some major, major integration with the XBOX.

To read how MSFT lost its ways, read this.

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